Privacy Policy

We value the trust you place in us and recognize the importance of secure transactions and information privacy. This Privacy Policy describes how 1zero1 and its affiliates (A product of MIRO LABS Private
Limited) collect, use, share, protect or otherwise process your personal information through 1zero1 website While you may be able to browse certain sections of the Platform without
registering with us, however, please note we do not offer any product/service under this Platform outside India. Your personal information will primarily be stored and processed in India and may have data protection laws that are different from those that apply in the country in which you are located. By
visiting this Platform, providing your information or availing any product/service offered on the Platform, you expressly agree to be bound by the terms and conditions of this Privacy Policy, the Terms of Use and the applicable service/product terms and conditions, and agree to be governed by the laws of India including but not limited to the laws applicable to data protection and privacy. If you do not agree please do not use or access our Platform. 1zero1 (“Website”) is for people to engage in subscribing to experience with respect to Apparel, Jewellery, Appliances either collectively as a package or individual items by
signing a personalized contract provided there under (hereinafter referred to as Services/Products). The information contained in this Website and the personal information collected by using/ login and or accessing this Website are stored at a secured server. It is stated by the server service provider that they have all the security practices required for the server. The Website is owned by an Indian company and is located in Chennai, India. Hence, we are duty bound to abide by the laws, regulations, rules, circulars, notifications etc governing privacy in India. This Privacy Policy is applicable to all users of this Website. The user is herein collectively referred to as “You”. You may note that this Privacy Policy may be found deficient with respect to certain privacy laws of some other countries. By visiting this Website you agree to be bound by the terms and conditions of this Privacy Policy. If you do not agree please do not use or access our Website. By mere use of the Website, you express your consent to our use and disclosure of your personal information in accordance with this Privacy Policy.

Collection of Personal Information:

We collect your personal information relating to your
identity, demographics and when you use our Platform, services or otherwise
interact with us during the course of our relationship and related information
provided from time to time. Some of the information that we may collect
includes but is not limited to Information provided to us during
sign-up/registering or using our Platform such as name, date of birth, address,
telephone/mobile number, email ID, occupation and any such information shared
as proof of identity or address. We may also request you to share your PAN, GST
number, Government issued ID cards/number and Know-You-Customer (KYC) details
to check your eligibility for certain products, services or events including
but not limited to credit and payment products. Some of the sensitive personal
information such as your bank account or credit or debit card or other payment
instrument information or biometric information such as your facial features or
physiological information (in order to enable use of certain features available
on the Platform to assist you with your shopping experience) or password etc.
Some of the information such as your shopping behaviour, preferences, call data
records, device location, voice, your browsing history, and other information
that you may provide to us from time to time. Our primary goal in doing so is
to provide you a safe, efficient, smooth, and customized experience. This
allows us to provide services and features that most likely meet your needs,
and to customize our Platform to make your experience safer and easier. In
general, you can browse the Platform without telling us who you are or
revealing any personal information about yourself. Once you give us your
personal information, you are not anonymous to us. Where possible, we indicate
which fields are required and which fields are optional. You always have the
option to not provide information, by choosing not to use a particular service
or feature on the Platform. We may track your buying behaviour, preferences,
and other information that you choose to provide on our Platform. We use this
information to do research on our users’ demographics, interests, and behaviour
to better understand and serve our users. This information is compiled and
analysed on an aggregated basis. This information may include the URL that you
just came from (whether this URL is on our Platform or not), which URL you next
go to (whether this URL is on our Platform or not), your computer browser
information, and your IP address. If you enroll into our loyalty program or
participate in a third party loyalty program offered by us, we will collect and
store your personal information such as name, contact number, email address,
communication address, date of birth, gender, zip code, lifestyle information,
demographic and work details which is provided by you to us or a third-party
business partner that operates platforms where you can earn loyalty points for
purchase of goods and services, and/or also redeem them. We will also collect
your information related to your transactions on Platform and such third-party
business partner platforms. When such a third-party business partner collects
your personal information directly from you, you will be governed by their
privacy policies. We shall not be responsible for the third-party business
partner’s privacy practices or the content of their privacy policies, and we
request you to read their privacy policies prior to disclosing any information.
If you set up an account or transact with us, we may seek some additional
information, such as billing address, credit/debit card number and a credit/debit
card expiration date and/ or other payment instrument details and tracking
information from cheques or money orders to provide services, enable
transactions or to refund for cancelled transactions. If you choose to post
messages on our message boards, personalised messages, images, photos, gift
card message box, chat rooms or other message areas or leave feedback/product
review or if you use voice commands to shop on the Platform, we will collect
that information you provide to us. Please note such messages posted by you
will be in public domain and can be read by others as well, please exercise
caution while posting such messages, personal details, photos and reviews. We
retain this information as necessary to resolve disputes, provide customer
support, internal research and troubleshoot problems as permitted by law. If
you send us personal correspondence, such as emails or letters, or if other
users or third parties send us correspondence about your activities or postings
on the Platform, we may collect such information into a file specific to you.

For availing the Services/Products from the Website or to
contact 1zero1, you may have to sign up by giving following personal
information such as email address, name, phone number and address. Some of
these information provided above are personally sensitive information
(“Personal Information”) and is collected for the purpose of verification of
identity of the user and to ensure due compliances. We do use your contact
information to send you offers based on your previous orders and your
interests. In general, you can browse the Website without telling us who you
are or revealing any Personal Information about yourself. Additionally, if you
browse through this Website, our servers may automatically record information
of certain kind. Such information includes information such as the name of the
domain and host from which you access the Internet; the Internet Protocol (IP)
address of the computer you are using; the date and time of your access. We use
this information to monitor the usage of our website and also whatever is
necessary for our business. This information does not include Personal

Authorization via Gmail provides you the option to share certain information
with us, including your name, email address, and access to your email inbox and
calendar in read-only mode, which you can revoke at any time. We may use this
information for data analytics purposes but stay assured as your identity will
remain highly anonymous.


We use personal information to provide the services you
request. To the extent we use your personal information to market to you, we
will provide you the ability to opt-out of such uses. We use your personal
information to assist sellers and business partners in handling and fulfilling
orders; enhancing customer experience; to resolve disputes; troubleshoot
problems; help promote a safe service; collect money; measure consumer interest
in our products and services, inform you about online and offline offers,
products, services, and updates; customize your experience; detect and protect
us against error, fraud and other criminal activity; enforce our terms and
conditions; conduct marketing research, analysis and surveys; and as otherwise
described to you at the time of collection of information. We will ask for your
permission to allow us access to your text messages (SMS), instant messages,
contacts in your directory, camera, photo gallery, location and device
information: (i) to send commercial communication regarding your orders or
other products and services (ii) enhance your experience on the platform and
provide you access to the products and services offered on the Platform by
affiliates, partners or lending partners. You understand that your access to
these products/services may be affected in the event permission is not provided
to us. In our efforts to continually improve our product and service offerings,
we collect and analyse demographic and profile data about users’ activity on
our Platform. We identify and use your IP address to help diagnose problems
with our server, and to administer our Platform. Your IP address is also used
to help identify you and to gather broad demographic information. We will
occasionally ask you to complete surveys conducted either by us or through a
third- party market research agency. These surveys may ask you for personal
information, contact information, gender, date of birth, demographic
information (like pin code, age or income level) attributes such as your
interests, household or lifestyle information, your purchasing behaviour or
history preference and other such information that you may choose to provide.
The survey may involve collection of voice data or video recordings.
Participation in these surveys are purely voluntary in nature. We use this data
to tailor your experience at our Platform, providing you with content that we
think you might be interested in and to display content according to your

We may collect your Personal Information as well as other
information from third parties like business partners; contractors; vendors etc
and add the same to our account information.


We use data collection devices such as “cookies”
on certain pages of the Platform to help analyse our web page flow, measure
promotional effectiveness, and promote trust and safety. “Cookies”
are small files placed on your hard drive that assist us in providing our
services. Cookies do not contain any of your personal information. We offer
certain features that are only available through the use of a
“cookie”. We also use cookies to allow you to enter your password
less frequently during a session. Cookies can also help us provide information
that is targeted to your interests. Most cookies are “session cookies,”
meaning that they are automatically deleted from your hard drive at the end of
a session. You are always free to decline/delete our cookies if your browser
permits, although in that case you may not be able to use certain features on
the Platform and you may be required to re-enter your password more frequently
during a session. Additionally, you may encounter “cookies” or other
similar devices on certain pages of the Platform that are placed by third
parties. We do not control the use of cookies by third parties. We use cookies
from third-party partners such as Google Analytics for marketing and analytical
purposes. Google Analytics helps us understand how our customers use the site.
You can read more about how Google uses your Personal Information here:
You can also opt-out of Google Analytics here:


We may share your personal information internally within
1zero1, our other corporate entities, and affiliates to provide you access to
the services and products offered by them, such as the deferred payment options
through the lending partners. These entities and affiliates may market to you
as a result of such sharing unless you explicitly opt-out. We may disclose
personal information to third parties. This disclosure may be required for us
to provide you access to our services and products offered to you, to comply
with our legal obligations, to enforce our user agreement, to facilitate our
marketing and advertising activities, to prevent, detect, mitigate, and
investigate fraudulent or illegal activities related to our services. We may
disclose personal and sensitive personal information to government agencies or
other authorised law enforcement agencies if required to do so by law or in the
good faith belief that such disclosure is reasonably necessary to respond to
subpoenas, court orders, or other legal process. We may disclose personal
information to law enforcement offices, third party rights owners, or others in
the good faith belief that such disclosure is reasonably necessary to: enforce
our Terms or Privacy Policy; respond to claims that an advertisement, posting
or other content violates the rights of a third party; or protect the rights,
property or personal safety of our users or the general public. We and our
affiliates will share / sell some or all of your personal information with
another business entity should we (or our assets) plan to merge with, or be
acquired by that business entity, or re-organization, amalgamation,
restructuring of business. Should such a transaction occur, that other business
entity (or the new combined entity) will be required to follow this privacy
policy with respect to your personal information.

Links to Other Sites

Our Platform links to other websites that may collect
personal information about you. 1zero1 is not responsible for the privacy
practices or the content of those linked websites.

Security Precautions

To protect your personal information from unauthorised
access or disclosure, loss or misuse we adopt reasonable security practices and
procedures. Whenever you access your account information, we offer the use of a
secure server. The transmission of information is not completely secure for
reasons beyond our control. We adopt industry standard security measures and
keep updating our systems from time to time to protect your personal
information against any hacking or virus dissemination. However, by using the
Platform, the users accept the security implications of data transmission over
the internet and the World Wide Web which cannot always be guaranteed as
completely secure, and therefore, there would always remain certain inherent
risks regarding use of the Platform. Users are responsible for ensuring the
protection of login and password records for their account.


We provide all users with the opportunity to opt-out of
receiving non-essential (promotional, marketing-related) communications from us
after setting up an account. If you do not wish to receive promotional
communications from us, then please unsubscribe by clicking on the unsubscribe
link in the email or visit our Help Center at


We use third-party advertising companies to serve ads when
you visit our Platform. These companies may use information (not including your
name, address, email address, or telephone number) about your visits to this
Platform and other websites in order to provide advertisements about goods and
services of interest to you.

Use of Children Information

Use of our Platform is available only to persons who can
form a legally binding contract under the Indian Contract Act, 1872. We do not
knowingly solicit or collect personal information from children under the age
of 18 years. If you have shared any personal information of children under the
age of 18 years, you represent that you have the authority to do so and permit
us to use the information in accordance with this Privacy Policy.

Data Retention

We retain your personal information for a period no longer
than is required for the purpose for which it was collected or as required
under any applicable law. However, we may retain data related to you if there
is a legal obligation to retain the data; if required to comply with any
applicable statutory or regulatory retention requirement by law; if we believe
it may be necessary to prevent fraud or future abuse; to enable 1zero1 to exercise
its legal rights and/or defend against legal claims; or for other legitimate
purposes. We may continue to retain your data in anonymised form for analytical
and research purposes.

Your Rights

We take every reasonable step to ensure that your personal
information that we process is accurate and, where necessary, kept up to date,
and any of your personal information that we process that you inform us is
inaccurate (having regard to the purposes for which they are processed) is
erased or rectified. You may access, correct, and update your personal
information directly through the functionalities provided on the Platform. You
may delete certain non-mandatory information by logging into our website and
visiting Profile and Settings sections. You can also write to us at the contact
information provided below to assist you with these requests. You have an
option to withdraw your consent that you have already provided by writing to us
at the contact information provided below. Please mention “for withdrawal of consent”
in the subject line of your communication. We will verify such requests before
acting upon your request. Please note, however, that withdrawal of consent will
not be retroactive and will be in accordance with the terms of this Privacy
Policy, related Terms of Use and applicable laws. In the event you withdraw
consent given to us under this Privacy Policy, such withdrawal may hamper your
access to the Platform or restrict provision of our services to you for which
we consider that information to be necessary.


By visiting our Platform or by providing your information,
you consent to the collection, use, storage, disclosure and otherwise
processing of your information (including sensitive personal information) on
the Platform in accordance with this Privacy Policy. If you disclose to us any
personal information relating to other people, you represent that you have the
authority to do so and permit us to use the information in accordance with this
Privacy Policy. You, while providing your personal information over the
Platform or any partner platforms or establishments, consent to us (including
our other corporate entities, affiliates, lending partners, technology
partners, marketing channels, business partners and other third parties) to
contact you through SMS, instant messaging apps, call and/or e-mail for the
purposes specified in this Privacy Policy. You have an option to withdraw your
consent that you have already provided by writing to the Grievance Officer at
the contact information provided below. Please mention “Withdrawal of consent
for processing personal information” in your subject line of your
communication. We will verify such requests before acting on our request.
Please note, however, that withdrawal of consent will not be retroactive and
will be in accordance with the terms of this Privacy Policy, related terms of
use and applicable laws. In the event you withdraw consent given to us under
this Privacy Policy, we reserve the right to restrict or deny the provision of
our services for which we consider such information to be necessary.

Changes to this Privacy Policy

Please check our Privacy Policy periodically for changes.
We may update this Privacy Policy to reflect changes to our information
practices. We will alert you to significant changes by posting the date our
Privacy Policy got last updated, placing a notice on our Platform, or by
sending you an email when we are required to do so by applicable law.

Payment Gateway:
Information relating to electronic transactions entered into via the Website
shall be protected by encryption technology. We have partnered with secure
payment gateways. The Website does not have the ability to interfere and do not
interfere with the payment gateway mechanism. The Website has no access to the
information that you may enter for making the payment through the payment gateway.
Your transaction and banking details or other information as required for
internet banking or other payment instruments is held by our Payment Gateway
partner. By creating a link to a payment gateway, we do not endorse the payment
gateway, nor are we liable for any failure of products or services offered by
such payment gateway. Such payment gateway may have a privacy policy different
from that of ours. All failures/ errors/ omissions of the payment gateway shall
be solely on the payment gateway. You hereby consent that you shall not sue the
Website for any disputes that you may have with the payment gateway for any
wrongdoing of the payment gateway.

Opt-Out Policy:
Please email us at if you no longer wish to receive any
information from us.

If you choose to visit our Website, your visit and any
dispute over privacy is subject to this Privacy Policy and Terms of Use. The
terms of this Privacy Policy do not govern Personal Information furnished
through any means other than the Website. If you have any questions about this
Privacy Policy or Website treatment of your Personal Information, please write

Grievance Officer

Mr. Rickey Dalbehera

Designation : Director  email at

Contact us

You can reach our customer support team to address any of
your queries or complaints related to product and services by writing to Mon-Sat (9:00 – 18:00).


If you have a query, concern, or complaint in relation to collection or
usage of your personal information under this Privacy Policy, please contact us
at the contact information provided above. Last updated: June 3, 2022